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Revlon Reports 12.2% Drop in Sales

Second quarter impacted by the U.S. color cosmetics slowdown.

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By: TOM BRANNA

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Even with a slew of innovative rollouts for the summer season, the U.S. mass color cosmetics category has slowed down considerably due to the economy—even at the leading companies. Revlon, Inc. posted a 12.2% drop in net sales of $321.8 million for the second quarter ended June 30, 2009. The decline in net sales was driven by lower net sales of Revlon and Almay color cosmetics, and Revlon Beauty Tools, partially offset by higher net sales of Revlon ColorSilk hair color, according to the company....

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